Your client wants to run their sneaker campaign across three different sports publishers, each with different video creative specifications. One accepts 300×250 only companion ads, one requires VAST and vPaid tags, and the third hasn’t sent specifications. How should you traffic this campaign?

Certification Answers

Q. Your client wants to run their sneaker campaign across three different sports publishers, each with different video creative specifications. One accepts 300×250 only companion ads, one requires VAST and vPaid tags, and the third hasn’t sent specifications. How should you traffic this campaign?

  • Create a separate placement for each of the three publishers.
  • Wait until all three publishers provide video ad specifications.
  • Create only one placement for all three publishers.
  • Wait until all three publishers have the same specifications.

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