You want to run your campaign for your dry-cleaning service across three different publishers, each with different video creative specifications. One accepts only MP4-transcoded video creatives, one accepts only 480×480 companion ads, and the third hasn’t provided specifications. How should you traffic this campaign?

Certification Answers

Q. You want to run your campaign for your dry-cleaning service across three different publishers, each with different video creative specifications. One accepts only MP4-transcoded video creatives, one accepts only 480×480 companion ads, and the third hasn’t provided specifications. How should you traffic this campaign?

  • Create a separate video ad placement for each of the three publishers.
  • Delay the campaign until you all have video ad specifications from each publisher.
  • Delay the campaign until all three publishers provide similar specifications.
  • Create a single video ad placement for all three of the publishers.

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