You’re launching a product in a new market. The goal of your campaign is to drive consideration in hopes that people on Twitter will purchase your product. What type of campaign would be best suited to help you achieve your goal?

Certification Answers

Q. You’re launching a product in a new market. The goal of your campaign is to drive consideration in hopes that people on Twitter will purchase your product. What type of campaign would be best suited to help you achieve your goal?

  • An app installs campaign to download your app
  • An Engagement campaign that attempts to create conversation
  • A Website Traffic campaign asking people to visit your new website
  • A Video Views campaign showcasing your latest looks

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