Home Twitter Launch and Connect Badge What percentage of a consumer’s purchase decision is driven by their perception of a brand’s cultural relevance? What percentage of a consumer’s purchase decision is driven by their perception of a brand’s cultural relevance? personCertification Answers share Q. What percentage of a consumer’s purchase decision is driven by their perception of a brand’s cultural relevance? 5% 25% 7% 10% Facebook Twitter Whatsapp Newer Older