When You’ve Been Successful In Building A Community That Is Well-Acquainted With Your Brand And Products It Can Become Self-Monitoring. This Means When A Question Arises:

When You’ve Been Successful In Building A Community That Is Well-Acquainted With Your Brand And Products It Can Become Self-Monitoring. This Means When A Question Arises:
  • community members may pipe in with an answer, thereby reducing the resources you dedicate to customer support
  • it’s an indication that your community building efforts were not as robust as they could have been
  • you can rely on the community space to provide answers, moderate discussions and correct any misinformation without supervision
  • it should be viewed as a qualified sales lead and funneled immediately to the sales team