Vivian’s Been Put In Charge Of A Few Clients Interested In Running Google App Campaigns. Some Campaigns Will Use Target Cost-Per-Action (TCPA), While Others Use Target Cost-Per-Install (TCPI). Which Two Statements Are Correct When It Comes To Setting Daily Budgets Within App Campaigns? (Choose Two.)

Certification Answers
Vivian’s Been Put In Charge Of A Few Clients Interested In Running Google App Campaigns. Some Campaigns Will Use Target Cost-Per-Action (TCPA), While Others Use Target Cost-Per-Install (TCPI). Which Two Statements Are Correct When It Comes To Setting Daily Budgets Within App Campaigns? (Choose Two.)
  • A daily budget should be at least 50 times the tCPI.
  • A daily budget should be at least 5 times the tCPA.
  • A daily budget should be at least 10 times the tCPA.
  • A daily budget should be at least 25 times the tCPI.

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