In Order To Cement Positive Relationships With Your Brand Advocates On Twitter, You Should:

In Order To Cement Positive Relationships With Your Brand Advocates On Twitter, You Should:
  • engage with their online content and give public shout outs to recognize their support
  • empower them to unfavorably review competitors products in a public form (e.g., Yelp)
  • provide an honorarium for each positive mention they make about your brand
  • offer to employ negative SEO practices to help them move their business interests forward