How Can You Take Advantage Of The Mere-Exposure Effect On Your Website?

How Can You Take Advantage Of The Mere-Exposure Effect On Your Website?
  • Use the same navigation in both your header and footer
  • Create consistency across your website’s visual and written content
  • Use muted colors accentuated by bright accent colors across your website
  • Make sure to have ample whitespace to focus the attention of the user