How Can A Site Be Blacklisted From An Advertiser’s Media Buys?

Certification Answers
How Can A Site Be Blacklisted From An Advertiser’s Media Buys?
  • Add the URL to the advertiser’s URL field
  • Add the URL to a channel that is assigned to the advertiser’s exclusionary channel targeting
  • Use the audience composition report and exclude audiences that visit that site
  • Identify the website’s key phrases and use them in keyword exclusion targeting